Saturday, May 16, 2015

Take the Polident Challenge!

There was one time I watched a video where a woman was seen angry and shouting inside a barangay hall. What's funny was while she was hurling expletives at her enemy her dentures fell off. It cracked me up so much that I spammed the replay. But I noticed that the woman felt mortified and mellowed down.

May 14, 1015, at the Palacio De Maynila (Malate/Roxas Boulevard), GSK's Polident brand dental adhesive cream and antibacterial denture cleanser launched #takethepolidentchallenge.

Juddah Paolo, Polident Product Manager Ms. Isa Marfori, President of Philippine Prosthodontic Society Dr. Liezl Manaloto-Ceballos, GSK Philippines Consumer Healthcare General Manager Mr. Jeoffrey Yulo,

L-R: Host Judah Paolo, Polident Product Manager Ms. Isa Marfori, President of Philippine Prosthodontic Society Dr. Liezl Manaloto-Ceballos, GSK Philippines Consumer Healthcare General Manager Mr. Jeoffrey Yulo.

We found out that 30% of the population, the majority between the ages of 35 to 69, are denture wearers, whether full, half or partial. This translates to 9 million Filipinos sporting false teeth, and most of them visit their dentist only once in every 5 years. In Asia, Philippines ranks top with most number of denture wearers.

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After the messages from the officers and doctor and the question and answer portion, among those I learned is it is better to clean with Polident cleanser since dentures are softer than real teeth, so abrasives and bleach in toothpaste could damage it. And when you have a tooth extraction or bunot ng ngipin it is best to have it replaced with dentures immediately.

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Ribbon cutting; colorful confetti.

This is the first of its kind and bigger than life 30 feet inflatable installation depicting a corn cob with a denture that stuck to it saying "Ang pustisong makapit, sa mais 'di didikit! Take the Polident Challenge!" It symbolizes the physical, emotional and social torture created by dentures. But by using Polident, there is no worry that dentures would move, fall out or cause embarrassment.

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It is great for GSK to go around barangays and reach our masses to campaign this oral awareness and give out educational activities, free denture consultation, exciting videoke and corn eating contests, and free samples.

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The marketing team behind Polident. In the backdrop are participants singing their heart out in videoke and fastest in eating corn challenge.

Polident is made in Ireland.
Check out Polident's list of ingredients:

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Thank you GlaxoSmithKline Polident, Sensodyne, Astring-O-sol!

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Price of Polident:
60g- Php 265
40g- Php 198
15g- Php 85

The installation will be found in Rajah Sulayman May 15-17, Plaza Miranda May 22-24, Tutuban Center May 29-31.

For samples of Polident Denture Cleanser (clean and remove stains and kill 99.9% of odor causing bacteria) and Polident Denture Adhesive Cream (use once a day to fasten dentures securely up to 12 hours) delivered free, call 924-2475. Live a healthy life free of inhibitions. Eat, speak and smile with confidence, with Polident.

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